Nelson-based charity Purple Cake Day raised $83,205, their best result since the charity began in 2011.
Today they announced their fundraising distribution which sees the money supporting education projects in Haiti, Nepal and Kenya (and this year also in Vanuatu) through colourful and creative fundraising ideas often put into action by children themselves.
The charity’s social media coordinator, Paul Dodge wants to give a shout-out to the volunteers who made it all happen.
“Purple Cake Day only exists because parents, teachers and children themselves decide to get involved,” says Paul.
“One of the projects we have supported from the start was the Children of Haiti Project. All of the students were originally from a tent camp and most had never previously been to school,” says Paul. “Now, five years on, these students are thriving; not only passing but excelling in the Ministry of Education’s national standardised evaluations.”
“Take 9-year old Laury, for instance. Her home life is the definition of poverty, there is no running water, no electricity, these are some of the poorest kids in Haiti. Laury is their superstar. She scored 100 in French, 100 in Maths, and 90 in Creole grammar. They call her supercalifragilistic Laury!”
Half a world away (literally) in Nelson, 9-year old Bella Gibbons asked her parents, grandparents and friends if, instead of Christmas presents, they could give her the equivalent money which she would then ‘pass on to other kids who had less than me’. Bella had been learning what it is like to live as a 9-year old in Haiti through Purple Cake Day. She aimed to raise $600 for Laury and her classmates.
“Word spread about her altruistic act and over $3000 came in,” says Paul. “This kind of generosity in our children is inspiring.”
And contagious. Thirty-six children aged 3 to 8 years old participated in their own triathlon earlier this year, 9-year old Havana shaved off her hair, and the Fa’avae siblings (12, 10 & 8) climbed the ‘purple tops’ mountain range. This is on top of numerous highly supportive school groups who regularly ‘go purple’ for the cause.
Purple Cake Day founder Emil Sanson says, “I think Purple Cake Day is unique in the way we have fun and support our children in their ideas of how to help and why it is important to help.”
“Purple Cake Day is not just about cakes, it’s about kids helping kids. It also gives teachers and parents an opportunity to talk about some ‘big’ issues with kids. This is one of the spin-offs, the education and learning opportunities for everyone involved.”
Purple Cake Day has awarded –
$28,000 to First Steps Himalaya who are rebuilding classrooms and supporting schools following the earthquake in Nepal earlier this year.
$19,205.37 (USD, $12,000) to Hilde Back Education Fund who assist bright students from needy families to continue to secondary school in Kenya.
$19,000 to the Children of Haiti Project school in Port-au-Prince, Haiti.
$10,000 to Vanuatu through UNICEF NZ (which was then doubled due to the Morgan Foundation dollar for dollar donation matching).
$7,000 to the Children’s Emergency Fund





